Niche are of 2 types.

1.       Macro

2.       Micro (Specific to the point).

How you can know that a keyword has a potential or not by seeing it and by our own common sense.

As for every niche the results will be different on Google Interface as for example if you search a word related to food so there should be in your mind that you will see images related results. As if you are searching for an informative word so there should be in your mind that you will see information related results.  There are different types of results so you can visit the following Sites to have more idea About results.

·         Structured data/ Schema.org

·         Rich Result /Snippets.

1.       Length of the word you are searching can tell (If the length is long so competition will be low).


2.    See Google Trends (past 12 months, and then Daily if you see the movement in the graph so this topic can give you daily traffic). Type Google.com/ncr to have non cookies result. And then set your location to the targeted country in region settings.

 As we can see we have the daily traffic on this Keyword.

3.    You can have specific results by applying allintitle: “Apple Pie” in Google. From here we can know that how much have use this keyword in their titles.


 Backlinks Criteria:  

a.       0 to 50 (easy)

b.      50 to 100 (Medium)

c.       More then 100 (Hard)

Important things in this Lecture:

o   Hit return means Enter button.

o   When there is unusual traffic you will see Captcha to confirm that you are Human.

o   Keyword Types

a.       Informative keywords: that types of keyword which provide information it can be information related games, medicine etc. these keywords are mostly used in blogging, and use to bring traffic to your website.

b.       Commercial Keywords: Those keywords which provide information as well as bring customers to do purchases  on your website. For example  ( Washing Machine ).

·         It has one more sub type to which we can say Sub Transactional keyword (go Specific) like Cheap laptop in Pakistan.

Also can find variety of Keywords on Keyword sheeter. Here you must select Country and type the word.

And you will get thousands of result related to your keyword.

Or simply you can put suffix or prefix to your Keyword on Google and get results.